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Joe and JB Kellogg, a father-son duo, established Marketing 360® in 2009 with the aim to assist small enterprises in their growth and contribute to the expansion of their local communities. Today, it operates from Fort Collins, Colorado, and Austin, Texas, providing employment to over 550 individuals and working with over 20,000 active small and medium businesses (SMBs).
The comprehensive platform of Marketing 360 provides numerous services to facilitate the management and growth of small businesses. It allows businesses to create a professional website, process and handle payments, manage leads and customers, schedule appointments, oversee reviews, manage their social media presence, syndicate their business listings, control content marketing, and implement multi-channel digital advertising campaigns, all from the same place. Hence, it eliminates the need for businesses to juggle multiple tools, saving both their time and money.
All CRM systems are ultra-flexible and meant to be tailor-made for your organization’s unique needs and processes. If you want to set up Marketing 360 for your business or already have it, here is the news. It might get tricky with time because they release updates, new patches, and configuration changes every now and then. So, you have got to make sure that all the custom tweaks you have made still work after these updates.
Traditionally, these checks are run manually by QA teams or a few assigned team members. With your organization’s growth, the Marketing 360 workflows get complicated, and the volume of data being handled also turns massive. Manual testing could be time-consuming and prone to errors. Plus, it’s hard to cover everything with manual checks, given the vast breadth of the system.
That is where test automation comes in to save you from all this validation chaos. It can save you a ton of time and make sure everything runs smoothly, with minimum effort. But, of course, it is not all sunshine and rainbows. There are some challenges:
Constant Updates and Maintenance: CRM systems like Marketing 360 keep evolving and growing, so your automation scripts might break when they release new changes. So, you have got to keep an eye on these changes and have the test scripts updated and maintained accordingly. What an overhead!
Complex UI: The power of CRM systems lies in their ability to handle complex business workflows. Consequently, it reflects on its user interface with dynamic object IDs, nested iFrames, and detailed object trees. Automating it with traditional automation tools is like solving a puzzle; now and then, it will put you in a tight spot.
Custom Reports: The reports here are tailor-made for your specific needs, and automating them with legacy test automation tools requires your engineers to have expertise in programming skills.
Test Data: Handling massive data and sensitive information is a big deal. You need to be super careful with it. Requires using test data management to extract, mask, edit, and maintain the test data.
Skilled Engineers: You need smart people who know their way around automation tools and coding. Finding and keeping them can be a real challenge.
But wait, keep hope. Fortunately, here is a solution: testRigor, an absolute game-changer!
It is like your AI buddy who speaks English and creates tests just like a human would.
With testRigor, you can:
- Let anyone in your team build test automation in plain English, regardless of their technical skills. It is super easy to use because it is a no-code solution. Use the power of generative AI to build robust test cases quickly in plain English.
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Say goodbye to worrying about new Marketing 360 updates and versions that keep breaking your tests. testRigor is smart and adapts automatically, saving you tons of time.
Unlike other test automation tools, testRigor does not rely on detailed implementation specifics like XPath/CSS locators. Moreover, testRigor’s self-healing capabilities automatically incorporate these new changes in the test scripts and result in unparalleled stability, saving you countless weekly maintenance hours. - Manage your test data like a pro. It can generate all sorts of data (we have built-in 50+ test data types), which is perfect for testing complex workflows containing email, phone numbers, names, URLs, credit card numbers, SSNs, Google authenticator codes, etc.
- Quickly test sending and receiving emails, SMS, phone calls, etc. You can easily test file upload, download, and check file content, which is quite a task using manual testing or traditional test automation.
- Make teamwork and collaboration a breeze with its expansive integrations. Everyone in your team can understand and contribute to the tests using plain English.
login create new lead go to leads check that table at row containing stored value "lastName" and column "Status" contains "Created"
To see testRigor in action with Marketing 360, just fill out the form below:
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